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Brand Activation
Brand Vision
Brand Foundation
Brand Activation
Beyond Zero
Brand Creation
Brand Activation
Brand Creation
Brand Impact
Brand Vision
Brand Foundation
Simplifying the proposition. Amplifying the brand
Vision
Positioning the brand as ‘The Mountain Sports Company’ through their authority in ‘mountain innovation’.
Activation
A simplified logo and visual language alongside a campaign built around the multi-seasonal activities of the mountain and product development of the category-defining ‘XT Wing’ trail running shoe.
Vision
Positioning the brand as ‘The Mountain Sports Company’ through their authority in ‘mountain innovation’.
Activation
A simplified logo and visual language alongside a campaign built around the multi-seasonal activities of the mountain and product development of the category-defining ‘XT Wing’ trail running shoe.
Activation
A simplified logo and visual language alongside a campaign built around the multi-seasonal activities of the mountain and product development of the category-defining ‘XT Wing’ trail running shoe.
FreshBritain, they just get it
