In 2015 GORE engaged with FreshBritain to develop the campaign for their latest fabric innovation.

The new ONE GORE-TEX® Active jackets are constructed with revolutionary technology – GORE’s lightest and most breathable to date, they feature the innovative permanent beading surface and are limited to just 1,000 pieces.

FreshBritain produced the accompanying film and imagery along with the logo and visual language to articulate the product launch.