FRESHBRITAIN
& Converse

Brand Activation

Brand Vision

Brand Foundation

Brand Activation

Beyond Zero

Brand Creation

& Converse

Brand Activation

Brand Creation

Brand Impact

Brand Vision

Brand Foundation

FRESHBRITAIN
& Converse

Brand Activation

Brand Creation

Brand Foundation

Brand Impact

Brand Vision

Brand Activation

Brand Creation

Brand Foundation

Brand Impact

Brand Vision

Bringing the magical to the logical

Vision

Redesigning Converse as the Authentic American Sportswear Brand activated in product design, brand communication and distribution strategy.

Creative

  • Product Design
  • Authentics - Vintage American Sportswear
  • Classics - Classic American Sportswear
  • East Coast - American Basketball
  • West Coast - American Skate

Communication Design
Sportswear presented as streetwear.

Vision

Redesigning Converse as the Authentic American Sportswear Brand activated in product design, brand communication and distribution strategy.

Creative

Creative