BRAND VISION
BRANDS REDESIGNED

Making the intangible, tangible

Positioning Geared for Turnover

Personality Geared for Profit

Purpose Geared for Value

Process

  • Brand Deconstruction
  • Brand Research

  • Brand Reconstruction

Brand Design at the Intersection of:

  • Culture  Design

  • Product Design

  • Graphic Design

  • Naming Design

  • Strategy Design

  • Branding Design

  • Narrative Design
  • & Communication Design

References

FRESHBRITAIN simplify and amplify brands

James Curlegh,
President

Brilliant, absolutely brilliant. Pure gold. This solves the future

Roddy Darcy,
VP Product Innovation

We need the best in class partners, this is why we’ve joined with FRESHBRITAIN

Bear Grylls,
Adventurer

FRESHBRITAIN enable you to see the same thing differently

Sir Dave Brailsford,
Team Principal

It’s a genius tool. Very impressive. Would expect nothing less from FRESHBRITAIN

Mark Maidment,
Creative Director

FRESHBRITAIN are rockstars

Ravi Thakran,
Louis Vuitton Asia Chairman

Externally it was powerful. Internally it unified us

Emmanuel Levacher,
President & CEO, Arquus

FRESHBRITAIN are responsible for the turnaround

David Suddens,
CEO

I love their way of working, I love their innovative way of thinking and creating

Fabio Muner,
Brand Director

My god! What could you guys do with Nike Portland’s resources?

Mark Nenow,
CEO

FRESHBRITAIN provided a fantastically innovative and collaborative approach

Paul Masters,
CEO

My god! What could you guys do with Nike Portland’s resources?

Mark Nenow,
CEO

FRESHBRITAIN provided a fantastically innovative and collaborative approach

Paul Masters,
CEO

Team Sky

Imperfection as a performance attribute