Hyper Inclusivity as the original virtue
Strategy – Defining the futurist Terrex brand as a Challenger by recoding outdoor conventions to champion inclusivity and accessibility through sport in nature. This creates more conscious and connected adventures and drives more sustainably-led behaviour.
Creative – Creating a bold visual identity by DeCoding and ReCoding the brand to create clear standout in the market.
FRESHBRITAIN @ ISPO 2024
FreshBritain will be attending ISPO Munich 2024 from December 03 - 05. Book your meeting with FreshBritain's Founder, Bob Sheard, by emailing bob@freshbritain.com.